Resume
My Resume
Current Projects
Merim.org
Jul 2025 — Sep 2025 / Berlin, Germany - Sofia, Bulgaria
Merim.org is an app that allows users to track supermarkets’ prices during the period of rapid price changes because of the ongoing Eurozone accession of Bulgaria.
Pricing Market Research Mobile App Development
Opinify
Sep 2024 — Dec 2025 / Berlin, Germany - Sofia, Bulgaria
Opinify broadens the user case of “Probah” - And instead of focusing on fashion makes the platform industry agnostic. The platform is an analytical platform for research, analysis and reporting. Look up more at https://opnify.net/ . Under active development.
SaaS Platform
Probah
Sep 2022 — Dec 2023 / Berlin, Germany - Sofia, Bulgaria
Analytical platform for research, analysis and reporting. The project aimed to aid companies and brands with fashion portfolio optimization problems. Look up more at https://probah.com/
Portfolio Optimization Web App Development
Past Projects
Research Manager at Zalando SE
May 2019 — Aug 2022 / Berlin, Germany
Research Consultant at Nielsen
Mar 2017 — Apr 2019 / Rotterdam, The Netherlands
Research Consultant at Wakoopa
Apr 2016 — Sep 2016 / Amsterdam, The Netherlands
Research Executive at GfK
Jun 2011 — Aug 2014 / Sofia, Bulgaria
Technical Research Consultant at GMI | MAP Marketing Research
Jul 2007 — Sep 2010 / Sofia, Bulgaria
Education
M.Sc. Behavioral Economics at Erasmus School of Economics
Dec 2014 — Dec 2016 / Rotterdam, The Netherlands
M.Sc. Marketing at Erasmus School of Economics
Dec 2014 — Dec 2016 / Rotterdam, The Netherlands
Bachelor’s degree at University of National and World Economy
Dec 2006 — Dec 2010 / Sofia, Bulgaria
Professional high school diploma at National Schools of Commerce
Dec 2001 — Dec 2006 / Plovdiv, Bulgaria
Publications and conferences
- Bayesian Truth Serum Fused Conjoint @ Erasmus School of Economics (Aug 2017) (Link)
- Using behavioral data to shed light on consumers online travel planning @ Erasmus School of Economics (Jan 2017) (Link)
- Incentives 2.0 - Using a mathematical truth serum in online surveys @ Insight Innovation Exchange (IIEX 2019)/ Amsterdam (Feb 2019) (Link)
- Fashion Wallet - How Zalando measures the fashion spendings in EU @ Insight Innovation Exchange (IIEX 2020)/ Amsterdam (Feb 2020) (Link)